Sweet As Pup - Next level dog parents & pups

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Fringe Studio

Burrow toy | Trail mix

$27.95

P.L.A.Y.

Plush toy | Cocktail shaker

$23.95

Pablo and Co

Bumbag

$68.95

West Paw

Toy | Sailz frisbee

$48.95

select options

Toy | Sailz frisbee

West Paw Zogoflex sailz dog frisbee - Emerald

West Paw Zogoflex sailz dog frisbee - size

$48.95

Tax included.

Emerald (green)

Surf (blue)

Pablo and Co

Wash bag

$15.95

P.L.A.Y.

Plush toy | Margarita

$22.95

Pablo and Co

Bow | Birthday gal/boy

$15.95

select options

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Fringe Studio

Plush toy | Dinosaur

$27.95

P.L.A.Y.

Plush toy | Martini

$23.95

Out of stock

P.L.A.Y.

Plush toy | Icecream

$22.95

Personalised car air freshener | Dog on board

Sweet As Pup

Car air freshener | {Name} on board

$8.95

select options

Car air freshener | {Name} on board

$8.95

Tax included.

Purple

Turquoise

Cake

Caramel

Iced coffee

Lavender

Lime

Pineapple

Vanilla bean

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Sweet As Pup

Travel bowl | Flower

$13.95

West Paw

Dog's best friend game

$69.95

Sassy Woof

All rounder harness | Sunflower dreams

$74.95

select options

All rounder harness | Sunflower dreams

Sassy Woof step-in harness and collar | Sunflower dreams

$74.95

Tax included.

Extra small

Small

Medium

Large

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Zippy Paws

Plush toy | Mushroom

$29.95

Zippy Paws

Plush toy | Corn

$29.95

Sassy Woof

Blanket | Sunflower dreams

$63.95

Big and Little Dogs

Blanket | Buffalo

$54.95

Sassy Woof

Leash | Sunflower dreams

$34.95

Big and Little Dogs

Car headrest restraint | Blocktastic

$34.95

Sassy Woof

Collar | Sunflower dreams

$32.95

select options

Collar | Sunflower dreams

$32.95

Tax included.

Small

Medium

Large

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Sassy Woof

Poop bag holder | Sunflower dreams

$24.95

Big and Little Dogs

Blanket | Camouflage

$54.95

Big & Little Dogs all-rounder harness - Black

Big and Little Dogs

All rounder harness | Black

From $61.95

select options

All rounder harness | Black

Big & Little Dogs all-rounder harness - Size guide

$61.95

Tax included.

Extra small

Small

Medium

Large

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Pablo and Co

Poop bags

$14.95

Pablo and Co

Car headrest restraint | Strawberries

$34.95

Sweet As Pup

Lick pad with suction - Paw

$14.95

Pablo and Co

Car headrest restraint | Ma cherie

$34.95

Sweet As Pup

Keyring - Balloon dog

$9.95

select options

Keyring - Balloon dog

$9.95

Tax included.

Aqua

Black

Mint

Pink

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Pablo and Co

Car headrest restraint | Pretzels

$34.95

Big & Little Dogs premium car restraints - Plain colours

Big and Little Dogs

Car headrest restraint | Plain colours

$34.95

select options

Car headrest restraint | Plain colours

Big and Little Dogs premium car headrest restraint - turquoise

Big and Little Dogs premium car headrest restraint - pink

Big and Little Dogs premium car headrest restraint - purple

Big and Little Dogs premium car headrest restraint - beige

Big and Little Dogs premium car headrest restraint - blue

$34.95

Tax included.

Black

Beige

Blue

Turquoise

Pink

Purple

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Sweet As Pup

Poop holder | Plain colours

$9.95

select options

Poop holder | Plain colours

$9.95

Tax included.

Black

Blue

Blush pink

Aqua

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View Collection

Meet our family

Inspired by their dogs, Jules and Matt started Sweet As Pup in 2020 to take dog parenting to the next level with unique treats, toys, and accessories. They found there was a shortage of fun and stylish products in New Zealand, thus Sweet As Pup was born.

Find out more about Sweet As Pup

Let customers speak for us

from 130 reviews

Daisy’s Christmas dog tags was soo lovely and christmassy. You are so good with your customer queries, will definitely buy more things in the future. 😊😊

Glennis Carter

12/25/2024

Dog ID tag | Christmas tree

Just perfect

The treats are made and in the freezer

Mandy Welch

12/23/2024

Silicone paw mould

an unexpected treat

It was perfect as I had two and I had 3 dogs so that added one and everyone was happy

Mandy Welch

12/23/2024

Deli - Lamb ear

Salmon bites

My dogs go completely nuts for these. I was intending to save them for Christmas Day, but that plan didn't last long ☺

Sue Townsend

12/18/2024

Dog treats (random)

A great quality cushion cover

I ordered this as a Christmas gift for a workmate's dog. I think she is going to open it on Christmas morning so I haven't had official feedback yet. I was very impressed with the quality of the fabric and the printing.

Sue Townsend

12/18/2024

Cushion cover - Reserved for {name}

Cute and practical little tag rings

These are super useful for ID tags and for all sorts of other purposes such as attaching things to my dog walking belt bag. Great quality too.

Sue Townsend

12/18/2024

Tag & charm clip | Ring

A lovely gentle shampoo

This is a beautiful luxury shampoo. Roderick has a really bad skin problem going on and this is a nice gentle product that leaves his coat looking amazing.

Sue Townsend

12/18/2024

Shampoo - Manuka honey

Furtive is excellent quality products

You have a puppy with a thick coat that easily tangled look no further then fur love conditioner to detangle the fur easier

Valerie Waite

12/07/2024

Conditioning mask

Gorgeous strong collar

I purchased this collar because of the metal fixture- we have a chewer 😂 Not only is it great quality but it looks so nice on Maggie Mae! It’s fantastic to find a strong, functional collar, that is also pretty!

Anna Flanagan

11/10/2024

Collar - Napa

Gorgeous colour!

Minnie loves her new harness - super easy to put on and with the D ring at the front, her heavy pulling becomes almost non existant!

Laura J

11/03/2024

Adjustable harness | Aurora

Beautiful!

Beautiful collar made super durable and great sizing!

Laura J

11/03/2024

Collar - Sulley

Super hard wearing, and cute

Absolutely love our tag, with super active lifestyles of bush bashing, beach missions, mud diving and rolling, Rheas tag still looks brand new 🙌

Tara

10/31/2024

Dog ID tag | Daisy & cherry blossom

Perfect for our not so little boy!

We found that the type of restraint that clips into the seatbelt was always getting pulled out by our 20kg boy during car rides so we needed something safer. This was recommended to us so we decided to try it out. I absolutely love this restraint and it is actually keeping him held in place much better. He can only just get his nose to touch our shoulders which is a huge improvement since before he would get lose and rest his head on our shoulder while driving.

Anne Morris

10/27/2024